BLS OEWS, May 2025

Sales representative salary in Tampa, FL

What sales representatives are paid in Tampa, FL, from the 10th to the 90th percentile, with how your own pay compares. Figures from the BLS OEWS release dated May 2025.

Median annual pay

$62,000

Middle half earn

$46,620 to $90,190

People in this job here

13,460

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Sales Representatives, Wholesale and Manufacturing, Tampa, FL, annual pay, May 2025

10th percentile
$36,740
25th percentile
$46,620
Median
$62,000
75th percentile
$90,190
90th percentile
$123,770

Source: BLS OEWS, May 2025, SOC 41-4012. Percentiles across everyone employed in the occupation, not experience levels.

At a glance

How Tampa, FL compares

  • The median here is 14% below the national median of $72,080.
  • Tampa, FL ranks 45th for median pay among the 50 largest US metros with published figures for this occupation.
  • About 13,460 people work in this occupation here, roughly 1 in every 108 jobs in the metro.
  • Pay varies widely within the job: the 90th percentile earns 3.4 times the 10th.

Worked from BLS OEWS, May 2025. Not adjusted for the cost of living.

Tampa, FL against the national figures
PercentileTampa, FLNational
10th percentile$36,740$39,090
25th percentile$46,620$50,470
Median$62,000$72,080
75th percentile$90,190$99,640
90th percentile$123,770$137,550

Source: BLS OEWS, May 2025, SOC 41-4012. National page for sales representatives

By metro

Other metros for sales representatives

Median annual pay in the largest US metros where BLS published figures for this occupation, highest first, May 2025.

Medians from BLS OEWS, May 2025.

Skills

What employers look for in a sales representative

The skills our sales representative resume example leads with, written for US employers.

  • New business development
  • Pipeline management
  • Prospecting and cold outreach
  • Discovery calls
  • Solution selling
  • Negotiation and closing
  • Account management
  • Territory planning
  • Forecasting accuracy
  • Salesforce

See the full sales representative resume example, with bullets and keywords.

Negotiating

Using these numbers

Below $46,620 puts you in the bottom quarter for sales representatives in Tampa, FL. That is worth raising, with evidence of what you deliver.

The median, $62,000, is the middle of the market, not a ceiling. An offer at or near it is a fair starting point to negotiate from.

Asking for $90,190 or more puts you in the top quarter, so it needs a reason an employer will accept: a wider scope, a competing offer, or a skill that is hard to hire for.

Percentiles are not experience levels. They describe everyone doing the job, so a senior hire can sit at the median of a market full of senior people.

About the numbers

What these figures are

The US Bureau of Labor Statistics surveys employers for its Occupational Employment and Wage Statistics, and these figures are from the release dated May 2025. They cover wage and salary workers in Sales Representatives, Wholesale and Manufacturing, a category that is often broader than a single job title. Self-employed people are not included.

They are base pay: bonuses, equity and overtime are not included, and they are not adjusted for the cost of living. The metro is Tampa-St. Petersburg-Clearwater, FL as BLS defines it.

Questions

Questions about sales representative pay in Tampa, FL

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